Tag Archives: marketing

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Just a Reminder: Your Business Is Not About You

It’s a tricky concept but essential, so I’ll keep harping on it. So many aspects of your creative business are actually not about you. Your elevator pitch is not about you. The homepage of your web site is not about you. Your positioning statement is not about you….and on and on and on. If...

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Command The Fees You Deserve: Jan 21-23 Live Online

I’m in San Francisco, prepping for my new online course, Command The Fees You Deserve, which will be streaming live this week (Wednesday through Friday, Jan. 21-23, 2015) from 12-6 PM Eastern (9 AM-3 PM Pacific). It’s free to RSVP and download the bonuses — so do it now! I don’t really imagine you’ll be...

Self Promotion

7 Self-Promotion Resources for Designers

HOW Design Live delivers everything you need to pursue a fulfilling, successful creative career — in one essential event! Join us in Chicago, May 4-8, 2015!  7 Self-Promotion Resources for Graphic Designers When establishing yourself as a powerful player in the design arena, it’s crucial to hone your  self-promotion and branding expertise. While it...