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Tag Archives: marketing
Make This Year Matter: Propel Your Freelance Biz Forward
Have you been wondering how to start freelancing or how to make your freelance business more successful? Stop dreaming and take action with this compilation of favorite freelance resources from HOWDesign.com.
Herding the Creatives
I have yet to meet a creative person that isn’t passionate about their work. So passionate that (we) find it hard to let go of our brilliant ideas.
Categories: Editor's Picks
Tags: creativity, creativity exercises, design inspiration, marketing
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Developing Audience Profiles
If asked to design for a brand, do you know how to determine audience demographics in order to provide engaging creative? Why do you need to know your audience or users of you product/website?
Categories: Editor's Picks
Tags: Best design websites, Career advice, demographics, design inspiration, marketing, web design
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I Want to be An App Designer
I have apps for almost everything – shopping, exercise, eating – which probably tells you a little too much about me. Still, I have this secret dream to be an app developer.
Why Brand Archetypes Matter
This online course will assist in providing insight into building brands through archetypes and ways to execute a plan.
Categories: Editor's Picks
Tags: archetypes, branding, design inspiration, Designers, marketing
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Your Own Professional Coach – One Day Only
If you’ve ever considered hiring a professional business coach, HOW has an incredible option for you, and it’s FREE!
Categories: Editor's Picks, Uncategorized
Tags: Career advice, marketing, self-promotion
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Going Over The Wall: What Marketing & Design Can Learn From Each Other
We are all marketers: strategists, innovators, brand managers, design managers, production managers, researchers, trend watchers, creative directors, designers—not to mention specialist consultants of every stripe. Some of us work inside corporations with their own brands; some of us work outside …
Categories: design thinking, HOW Blog
Tags: brand strategy, branding, Dragon Rouge, Marcus Hewitt, marketing
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Meeting with a Prospective Client: After
Part 2 of how to handle a meeting with a prospect from designer, Lidia Varesco Racoma. Today’s focus is best practices for follow up. Continue reading →
Categories: Design Business Clients: Communication & Management
Tags: client relations, marketing, networking
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Web Design Roundup: August 24 @HOWinteractive
This week on HOW Interactive Design, we’ve got info about marketing websites, mobile apps and details on the new Creative Cloud service from Adobe: The Modern Marketing Website: Mark O’Brien explains how to create a website that finds clients for …
Categories: Design News, HOW Blog
Tags: Adobe, competition, HOW Interactive Design, Interactive Design, marketing, video, web design
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August = Best Time for Marketing
If August is slow, here are a few things you can do to get a jump on your marketing while everyone else is on vacation. Continue reading →
