Tag Archives: pricing

When They Ask You to Work for Free, Say This

I didn’t intend to work on this gorgeous, sunny, Sunday morning. But when I read the article on the cover of the NY Times Sunday Review section, Slaves of the Internet Unite, by Tim Kreider, author of “We Learn Nothing,” a collection of essays and cartoons, I just had to post. It’s about this annoying trend you’ve...

Graphic Artist's Guild Handbook of Pricing and Ethical Guidelines

What Should You Pay for Copywriting?

You don’t often have a chance to see actual prices from actual creative freelancers. It’s something most keep pretty close to their chest. One exception is Ed Gandia, B2B Copywriter specializing in technology (who also spoke at CFC 2012 in Boston). Amazingly, Ed is giving away his rate sheet (on this page) — you see...

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Best of the Blog 2012: 3 Keys To Increasing Your Design Fees

Design firms routinely underprice their work. It seems as though they don’t trust their own value, thinking, “If I can do it, it must be easy.” Therefore “I don’t dare ask for…” whatever. It’s no wonder that the vast majority of design firms in the US, UK and EU have fewer than 10 employees. They’re...

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The Science of Pricing

If you don't really know how much you should charge your clients, it's time to get serious about a pricing strategy. Our marketing and pricing guru offers advice for profitable pricing in the article "The Art & Science of Pricing" in the November 2011 Issue of HOW. View an excerpt from this article online!

Look Inside HOW’s November 2011 Business Annual

GET THE CURRENT ISSUE | SUBSCRIBE | BECOME A DESIGN INSIDER The HOW Business Annual is the designer’s business bible. This year, we feature profiles of top design studios and case studies from successful firms, paired with expert business advice. Plus, we reveal salary trends for 2012, identify the top U.S. Design Schools and...

Are You Charging Enough For Your Work?

Probably not! Learn how to set profitable prices with MyDesignShop’s Ultimate Pricing Collection, available only until the end of the day tomorrow. August Ulitimate Pricing Collection provides information about how to price design services from Ilise Benun, Peleg Top, Emily Cohen, and others. You will find answers and insights into the questions about the...