I’m in a Facebook group where last week a designer posted his portfolio and wanted feedback. It was difficult to provide much feedback, however, because he hadn’t tailored his portfolio for anyone in particular. When it was suggested to him that he choose a market, he asked, “How do I figure that out?” to which Tara Alemany, of Aleweb Social...
From creative freelancer, Damien Golden, 5 tips for partnering with (and pursuing) real estate professionals as clients.
Designer, Damien Golden, shares the first steps of her simple process for breaking into the real estate market.
There's an excellent discussion going on over at the CFC LinkedIn group between CFC veteran, Tiffany Estes, and Luke Mysse in response to Tiffany's question, "How much work in the pipeline does it take to keep you sane?"
Podcast/interview with CFC 2012 speaker, David Baker of @ReCourses, on why positioning is so difficult to do for yourself when you do it all day long for your clients.
What if you’d rather eat paste than read the blogs within your target market?
It's not a great day for direct outreach to your prospects, but it is a perfect day for research. Here are a few things to research:
It’s Marketing Monday — that means you have another opportunity to work ON your business, before the post-holiday rush of client requests sets in (and especially if there is no rush of client requests.) For my Freelance Column for the next issue of HOW, I’m answering a question people are constantly asking: how exactly...
I’ve been running my own graphic design business for almost 10 years. After attending my first CFC this past summer, I learned I could be doing so much more, and I learned feast or famine doesn’t have to be a way of life for freelancers. So, after talking with a few of my new...
Can you tell the difference between your typical clients and your ideal clients just by what they say? You should be able to. Here's how.