This excellent website example—for Burt, a tech company that makes apps that help brands and ad agencies track and measure online campaigns—is beautifully designed based on some proven approaches. It’s the simple line illustrations that make this website really stand out. These little drawings give a bit of life to the design that it’s otherwise lacking. Don’t get me wrong, the design is gorgeous and finely tuned. But these extra details push it over the top and make it inspiring. Don’t be afraid to get out that sketchbook instead of starting your work on the computer.
Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.
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