In years gone by, designers and developers have used video as a decorative background element; the idea is certainly not a new one. Typically such videos are somewhat abstract in nature and are more focused on their use of color and pattern.
In this case, the interesting, animated type draws your attention to the site, but the type doesn’t become the focal point. In fact, it’s a Chicago-based designer’s personal portfolio site. For many of us, the idea of producing video sounds daunting, but don’t forget that a simple video clip that supports your site can make a significant impact. This is a great option to keep in your tool belt.
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