The Eastworks Leather Company site essentially accomplishes exactly what the KrystalRae site does. It takes the focus away from “the web” and puts the focus on the product. I can’t imagine a site selling wallets being any more engaging then this. The quality of the product stands out, and the interface is quick and easy to understand. I am loving this streak of abnormal but insanely beautiful e-commerce sites.
Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.