Site of the Day: Foodzie.com

This tasty little site demonstrates some unconventional tactics worth duplicating. For starters, the main navigation is at the bottom of the site. Usually this would make me move on, but I didn’t notice that until long after the site had hooked me. I love this site’s complete understanding and laser focus on its purpose: the conversion point. The large background image sets the stage, and from there the visitor is guided to complete key actions. That simplicity and a rule-breaking layout make for compelling design.

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.

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