Site of the Day: Granify.com

Granify website homepage

I’m all for keeping things super simple in website design, and most often beating people over the head with numbers is a bad idea. Granify, however, demonstrates the power of numbers. Granify is a still-in-beta tool that allows e-commerce managers to analyze traffic data and learn how to convert buyers. The promo website quickly hooks you with a solution to a basic problem—people come to an online shop but don’t make a purchase. Any online retailer is painfully familiar with this challenge. The site models the service it offers: It shows a flow of raw data that’s designed to hook Granify’s potential customers. Finish it off with a bold call to action, and you have a simple and effective way to convert customers. Surely they use their own tool to increase and predict customer adoption of their own service.

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.

Want help creating feature-worthy website designs? With a Web Design Critique from Design Critique Services, we’ll connect you with Patrick McNeil for a high-level review where you can get feedback on your website design project. You’ll get strategic advice on how you can improve your work. Who knows? Perhaps your finished website will be featured as a Site of the Day.

COMMENT