Site of the Day:

Sometimes big corporate brands’ websites sound like fun projects but end up being very dull. While this Heinz site isn’t groundbreaking, it is great. The site is content-heavy and accurately represents the corporation. I particularly love that each section establishes a unique feel through colors and background imagery. It gives the site a good dose of variety while maintaining a flexible and easy-to-maintain framework. 

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.