Site of the Day:

A website to sell a printed magazine about online media? Gotta love it. This beautifully simple site is backed by some of the most notable and talented people in the industry. They put together a minimalist style that focuses on the product and ensures you instantly “get it.” Seems that a lot of us could learn from this: Always focus on the purpose of the site first.

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.