Always Creative: A Great Approach to Storytelling in Web Design

Always Creative website homepage

Storytelling as a creative mechanism is a web design trend that continues to gain popularity. You might not view this website, for Texas print/interactive agency Always Creative, as a textbook example of the approach, and it isn’t. It is, however, a fantastic  example of how to put the storytelling approach to work in your own website designs. The site literally draws you in, piques your interest and keeps you moving through the content. The site designers wove the design and content elements together in a way that the site feels like a story unfolding.

Need more design inspiration? Check out the latest edition of The Web Designer’s Idea Book volume 3, with hundreds of stellar websites selected by Patrick McNeil.

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