Design trends come and go. While a trend is “in,” everyone abuses them to death. Then, in the aftermath of the trend, you find sites that actually used it in a fantastic way. Texture was definitely an overused design trend. (I wrote about the fabric texture trend last fall.) But on this site, it’s a perfect fit and is used with restraint to achieve a design that’s not only on target but very effective.
Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.