Site of the Day: Indubitablee.com

Indubitablee echoes standard layout formulas from a structural standpoint: logo in the top left, navigation across the top, homepage slideshow, three content buckets and a functional footer. Most people are familiar with that structure and won’t be surprised by it. But despite this normal structure, the site has a unique style that makes it personalized and nothing short of extraordinary. It’s a prime example of how following the norms of the web doesn’t suffocate creativity; it provides a framework for it.

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