Site of the Day:

Relating the design of a site to the product is very important—especially when the product is purchased in a bricks-and-mortar store and not online. Such is the case with this site for Pepe’s Pastizzis—the product is only available at the grocery store. You’ve got make sure visitors remember the product. Here, rather than focusing on the logo or jumbo product shots, it focuses on the food and the mascot, which is distinct and memorable.