Site of the Day: Sendy.co

Sendy.co homepage web design

As a user and huge fan of MailChimp I find it hard to imagine a service that entices me to change platforms. Naturally, when I first landed on the Sendy site I was a bit skeptical. Clearly they must recognize the uphill battle they are fighting, because the most prominent thing on the website homepage is a clear and powerful value proposition: “Send newsletters, 100x cheaper.” Understanding what you’re up against and smacking it in the face with a clear feature that sets you apart is a brilliant marketing approach. And by the way, the site is also beautifully designed and rather effective at completing the sales pitch.

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