Site of the Day:

Zengobi website homepage

Any website that abandons the standard “way things are done online” and takes a fresh approach—to design, navigation, experience, whatever—has my interest. Even more so when the results are outstanding. Let’s face it: Among e-commerce websites that sell software, there’s a pretty common formula. A brief glance at this website for Zengobi’s Curio 8 interface shows you immediately that the site’s designers and developers ditched the formula. Notably, the landing page doesn’t spell out what the product actually is; there’s a bit of mystery to the site. Although you can see the software in that full-screen photo and read the one-line description, you still don’t quite have the full details on what the software does. And that hook was enough to draw me in to learn more.

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.

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