Site of the Day:

Whole World Water website homepage

I’m currently teaching an intro course to the field of graphic design (in addition to my HOW University online web design workshop), so my attention at the moment is sharply focused on the basics. In this example of great website design (for a nonprofit that promotes clean water efforts), I couldn’t help but notice the way the site dramatically uses a strong hierarchy in the content. Through extreme scaling of text, the web designers achieve a level of order that is powerful. Website users are notorious for their short attention spans, and this design approach helps them rapidly consume the page. This website design is a great example of how to use scale and hierarchy in web design, and a potent formula for building content-driven websites.

Need more design inspiration? Check out the Web Designer’s Idea App for iPad, with hundreds of stellar websites selected by Patrick McNeil.

Want help creating feature-worthy website designs? With a Web Design Critique from Design Critique Services, we’ll connect you with Patrick McNeil for a high-level review where you can get feedback on your website design project. You’ll get strategic advice on how you can improve your work. Who knows? Perhaps your finished website will be featured as a Site of the Day.