Winter 2017 HOW In-House Design Awards: Travel

The HOW In-House Design Awards recognizes the very best creative work produced by designers doing in-house work for corporations, associations and organizations.


Merit Winners

1. Come As You Are 

 

Company/Organization The Venetian Las Vegas; www.venetian.com | Creative Team Adam Marshall, Sandy Schiff, Adam Martin, Eric Vozzola, Bryant Nguyen, Sophia Rosario, Julio Meza | Details This new campaign features various lively characters showcasing their personalities and invites the characters to explore The Venetian.


2. Your tour, your story: The Go Ahead Journal

 

Company/Organization Go Ahead Tours, Cambridge, MA; www.goaheadtours.com | Creative Team Bryant Ross, Paula Morall, Claire McPartlan, Courtney Keller, Jamie Gallerani, Maïté Franchi, Heather McGrath, Katie Schwartz,  Adam Domurat, Brittany Duffy | Details Rich content paired with travel souvenirs, imagery and illustrations bring to life the many ways in which travelers can personalize their trips with Go Ahead.


3. Harmony of the Seas Inaugurals

 

Company/Organization Royal Caribbean International, Launch Creative Services, Miami; www.royalcaribbean.com | Creative Team Samantha Riepe, Ely Tomines, Anthony Sanchinel, Brie Stitz, Christopher Lopez, Edward Domeq, Mara Rueda, Rachael Riley | Details Welcoming the world’s largest, most innovative cruise ship to its Fort Lauderdale homeport, the team planned its biggest-ever pre-inaugural event. Focused on immersive branding, the creatives amplified “Only On Royal” experiences with stunning photography, bold design and clever copy.


4. Child Safety Program and Enhanced Pool Signage

Company/Organization Royal Caribbean International, Launch Creative Services, Miami;
www.royalcaribbean.com |
Creative Team Samantha Riepe, Ely Tomines, Anthony Sanchinel, Christopher Lopez, Brie Stitz, Camden Layell, Edward Domeq, Justin Hines, Debbie Gichlik, Annette Arango | Details More than 420,000 children sail with Royal Caribbean annually. As use of mobile phones increases onboard, Royal Caribbean International wanted to ensure child safety remains top of mind to potentially distracted parents by the pool.


5. Come Seek Interactive Ad Units

 

Company/Organization Royal Caribbean International, Launch Creative Services, Miami; www.royalcaribbean.com | Creative Team Samantha Riepe, Ely Tomines, Anthony Sanchinel, Helmut Franco, Christopher Lopez, Anna Cohen, Carlos Cacciamani, Vanessa Reveron | Details The biggest business challenge faced by Royal Caribbean—and the cruise industry as a whole—is overcoming preconceived notions held by prospective cruisers. For that reason, Launch Creative created an interactive video player (served through TrueX) that challenges those cruise stereotypes.